From insight to Impact:
Redefining Business Outcomes

We combine theory, knowledge and practical experience to help optimise your business and successfully harness technology, data and people to achieve your objectives. Serving established financial institutions and the next generation of fintech innovators.

Building Relationships for Project and Technology Success

Adcallidus Consulting is a consultancy firm with extensive expertise in financial technology, investment management, partnerships and digital marketing.

We also work with early-stage and growth-stage fintech companies, providing advisory and board-level support to founders navigating the complexities of product-market fit, go-to-market strategy, and commercial scale-up.

The firm excels in strategic and tactical planning, relationship management, and project execution, consistently delivering results in high-pressure environments.

With a deep understanding of industry dynamics, we provide clients with tailored strategies and solutions to drive business success and navigate complex challenges.

80+

73+

Consultancies known

Projects completed

Services

Leading cross-functional teams, developing global partnerships,
managing complex projects.

Vendor strategy and management

Vendor selection and due diligence, contract negotiation and agreement, onboarding and integration, performance monitoring and reporting, risk management and compliance oversight, relationship management and collaboration.

Implementation projects and programmes

Project and program management, implementation planning, application configuration and integration, test strategy, management and execution and documentation and user testing

Partnership strategy and outreach

Market research and opportunity identification, partner profiling and targeting, value proposition development, relationship building and networking, partnership negotiation and structuring, co-marketing and co-branding initiatives and ongoing partnership management and optimisation.

Optimise Fintech strategy and operations

Marketing, sales and business development, pre-sales and demonstrations, customer success and support, Implementation services, product management.

Digital marketing and business scaling

We offer comprehensive Digital Marketing solutions designed to elevate your brand's online presence and drive measurable results. We craft tailored strategies that resonate with your target audience and align with your business objectives.

ONLINE

B2C

B2B

Fintech Start-up Advisory

Strategic guidance and hands-on advisory for early-stage and growth-stage fintech ventures. We support founders and leadership teams with go-to-market strategy, commercial partnerships, vendor selection, fundraising narrative preparation, and operational build-out — drawing on decades of experience inside the institutions your customers are selling into.

Competencies

Extensive knowledge and experience of buy-side operations.

Our deep knowledge of buy-side operations is equally valuable to fintech founders building solutions for this market — helping you understand your customer's world from the inside out.